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Jordan’s Way

The opportunity
Jordan’s Way is a live fundraising and animal-welfare property that travels to underfunded shelters and rescues, broadcasts real-time stories on Facebook and other social platforms, and connects donations with shelter support and adoption awareness.
Audience and partnership context
The opportunity reaches people who engage with live social fundraising, shelter and rescue stories, animal welfare and community support. No verified audience-size or demographic breakdown is published in the reviewed RFA and Jordan’s Way materials.
- Program model: Live shelter fundraising and social broadcasts (Jordan’s Way source-reported)
- Fundraising milestone: $14M+ raised for shelters and rescues (Self-reported by Jordan’s Way over just over 4.5 years)
Availability: No fixed sponsorship inventory, dates, rights or packages are publicly posted. Current shelter visits, brand roles, measurement and investment are confirmed directly with RFA.
Investment: Custom pricing — Current sponsorship scope is confirmed through RFA.
Business objectives: Community impact, Brand awareness, Content integration.
Activation formats: Content integration, On-site activation.
Authorized sponsorship contact: Paul Bryant Birdwell at Roaring Fork Agency. Email the representative.